Launching a new business is never easy. Launching a new business in association with one of the most well established, well-respected and successful luxury travel service brands in the world presents even greater challenges . . . and, of course, superior opportunities as well.
Having worked with jmspartners on varied assignments over the years, when I assumed my new position as President, I knew that there would likely be suitable opportunities for us to work together again.
jmspartners has provided practical counsel and useful recommendations on topics as wide ranging as articulating our business mission, describing the unique advantages of the A&K ownership model, simplifying our “marketing speak”, clarifying our value proposition, and increasing our intra-team trust, appreciation and goal alignment during a very busy and important time for our organization.
Abercrombie & Kent, Inc. launched the Abercrombie & Kent Residence Club in 2008 as a natural extension of their passion for and abilities to combine comfort and authenticity in the world's greatest destinations. The Abercrombie & Kent Residence Club is a private travel club designed to meet all of your personal travel needs by providing access to multi-million-dollar homes, villas, boutique hotels and trips around the world.